Category Archives: etsy

My Right Brain Wrestles with My Left Brain

I’m sitting at my computer feeling guilty about not having blogged in ‘forever’…. and trying to think of a topic that would be interesting and also supportive of my peers in business. I am an artist trying to be a business owner. My right brain and left brain trip over eachother often, yet I think as an artist I have a perspective that benefits my customers.

I recently had a custom request for some roving for a spinner who wanted to make yarn that was inspired by coffee foam. As an artist, I knew exactly what she meant. So we started talking color and texture and exchanging photos. 23 emails later, we came up with this blend of 7 different wool fibers that will emmulate a steamy cup o’ cappuccino.

Coffee Foam Roving

Cappuccino Roving

So, my office is a mess and I always push the deadline to the bitter edge (or just past) and I’m constantly running to and fro.  But I can speak the same language as my customers because we share a creative connection.  My business has become an extension of my art.  I can’t wait to see what the Coffee Foam yarn looks like, or whatever the next inspired project may be.  Custom orders are no problem because I understand when someone says “can we add a ‘pinch’ of a cinnamon colored wool to that?”
Whatever your art, consider where you shop.  By shopping from another artisan who is trying to ‘make a living’ as a supplier, you are supporting “the little guy” and helping someone’s dream come true.  At the same time, you should find that you get excellent customer service because your supplier understands what you are doing. 
So if you can deal with the fact that we organize in piles instead of in files… make an artist your supplier.
Team ESST is the Supply Team on Etsy.  Many of the suppliers are also artists.  Whether you are looking for beads, paper, tools, fabric or wool; you can find it at Team ESST on Etsy. 

Over 100 Skeins of Yarn on Sale This Weekend Only!!

I don’t do a lot of sales since I offer hard to find quality products at already great prices.  But my Etsy Team ESST is having their Weekend Shopping Extravaganza and I felt inspired to have a sale.

So, for this weekend, August 1 & 2, 2009, I am putting ALL yarn on sale!  I will refund via paypal, 10% of your yarn purchase, Even on already reduced sale and destash yarns!!  That can add up to a huge Savings!


I will refund all Shipping Fees WORLDWIDE on orders over $50!!

I’ve never offered this before and I don’t know if I will ever do it again… so stock up now!  I’m working on getting more yarn listed all weekend long!  I just hope I don’t lose my shirt on this great offer.

Why I Joined Etsy’s Supply Street Team – ESST!

I opened my first Etsy shop, Yarn To Spin,  in early 2008 and my second, Yarn 2 Spin in 2009.  I knew nothing… accept that I love the textile arts and I needed a venue to be able to sell the angora that I get from my herd of angora rabbits. 

It has been a long road… one that I haven’t traveled alone.  I found out about teams on Etsy.  Places where artists with a commonality could network.  I started off joining a local team… Etsywmi Team.  All artisan’s from West Michigan.  That was fun and helpful.  These were people that I could actually get to meet.  And many have now become my friends.

As my business grew, I seperated my supplies from my finished products and now run two stores. – offers supplies and equipment for Textile Artisans.  Spinners, Weavers, Felters, Knitters, etc.  I work hard to find the best supplies and offer them at a fair price.  As a fellow artisan, I am glad to offer help and opinions whenever asked. – is the home of my products that I make and the occassional vintage treasure that I find.  A great place to see some of the things that can be made from the products I sell.

I heard about Team ESST from a West Michigan artist.  A team dedicated to supplying artists with quality materials.  A team that promotes Etsy and the Artists of Etsy to the world.  As both an artisan and a supplier, I loved how the team would pull together to promote Etsy as a whole, not just each individual shop.  The Etsy Supply Street Team is truely a strengthening force to the artisan community. 

So, as an artisan… I shop Etsy first for my supplies.  I want to support the shops that support the Etsy community.  If you are an artisan, I’d encourage you to search etsy with “team esst” in your search field when you are looking for supplies.  You can also find the Yellow Pages of the Etsy Supply world on the Team ESST page.

As a supplier, Team ESST has challenged me to be intentional about my business and professional in all areas.  This is essential if I am ever to realize my dream of being a fulltime artisan/supplier.  I appreciate the encouragement and occassional ‘kick in the pants’ from my team members.  It has helped me be a better shop owner and Etsian.


Yart Sale BannerIt’s TEAM ESSTs 2nd Annual Yart Sale on Etsy and I’m joining in by offering some of my most popular yarns, fibers and gifts at low prices. June 10 – 14, 2009

Visit my Etsy shop and you will find an entire section labeled “Yart Sale“.    In addition to these great deals, I will refund all of your shipping charges* when you add any non-sale item to your order.  That’s like putting the entire shop on sale!!

The Yart Sale is sponsored by Etsy’s Supply Team known as Team ESST.  You can be assured of quality products and professional service whenever you shop from a Team ESST member.

Hundreds of Etsy Sellers are participating in this year’s Yart Sale.  Just search “Yart” to find all the deals.  If you have an Etsy shop, you can join in the fun too.  Just tag your items and promote in the official Team ESST Yart Sale Thread.  A new thread is opend every day of the event.

*Full refund of shipping charges for US addresses and half off shipping charges for International customers.

2nd Annual Yart Sale on Etsy!

Sellers, it has been almost a year since the first unofficial “Yart Sale” on Etsy. Yart sale? What exactly is a “Yart Sale,” you may ask? The term Yart is an artistic spin on the traditional yard sale:

Art + Yard Sale = Yart!

There are many art museums, artists, and groups that have yart sales annually to raise cash. Although not an official Etsy event, the Etsy Yart sale is a great way to bond with your fellow Etsy sellers. What began last year as a casual conversation on the Etsy Supply Street Team (ESST) thread about destashing and raising funds, blossomed into a discussion on our private boards about creating an Etsy-wide yart sale. This year’s sale will be the “2nd Annual Yart Sale on Etsy sponsored by Team ESST.” It will take place June 10 through June 14, 2009. Everyone with a shop on Etsy is invited to participate!

This article will address frequently asked questions (FAQs) about the Yart Sale. During the Yart Sale, feel free to refer people to this Storque article, link it on your blog, or tweet it on Twitter. As the date draws near, please refer to the Team ESST blog for updates, and as well as the Promotional section of the Etsy Forums for the Official Yart Sale sponsored by Team ESST thread that will be posted with the Team ESST Avatar. If you have further questions, please convo

When will the Yart Sale be?

Our Second Annual Yart Sale will be from Wednesday, June 10 through Sunday, June 14, 2009. Participate in one, two, or all five days of the sale.

Which shops on Etsy can participate?
All shops on Etsy are invited to participate. Choose to participate with your handmade, supply or vintage shop. If you have more than one shop, you can participate with each.

How does a seller participate in the Yart Sale?
To join the sale, simply post the following Yart Sale announcement in the Shop Announcement section of your Etsy shop:

“I am participating in the Yart Sale on Etsy sponsored by Team ESST.”

You should also include a short description of how you will be participating in the sale.

Here are a few extra suggestions for how to effectively utilize the Yart Sale as a promotional tool:

  • Maintain a Yart Sale Section where merchandise is already marked down.
  • Tag and/or title items in your shop “Yart,” so customers can search your Etsy and your shop to find your “Yart” items.
  • Special discount pricing for length of the sale. (You would need to credit back their account for the set amount on PayPal. Example: 10% off.)
  • Free shipping. Remember to clarify terms. Example: Only on orders over $25.00, etc. State your terms clearly. (If you offer free shipping, you would need to again credit back their account for the shipping on PayPal.)
  • If you feel the price points in your shop do not allow you to have a sale, perhaps you can offer a free promotional gift or a slight discount toward future orders.

These are merely suggestions, and I am sure you can come up with many others. Remember, your Shop Announcement is an important piece in being involved in this sale, as it is where you describe the terms of your Yart sale and the dates that your shop will participate.

For the rest of this article, and Yart Sale Avitars and Graphics, go to this storque article.  Yart Sale Promotions.